15,976 people attended the panto, which represented a massive ticket sales increase and the late night adult show sold out. The majority of performances hit 95% capacity while national media awareness of the theatre’s Rock’n’Roll panto was created for the first time.
The Stafford Gatehouse Theatre
Stafford Gatehouse Theatre approached Rascal Club to raise the profile of its annual Rock’n’Roll panto, which in 2013 was Sleeping Beauty, with the objective of generating media presence and increasing ticket sales.
Stone Junction sent a Sleeping Beauty doll to ten arts lovers around Europe, with each visit resulting in a photo and theatrical blog post